News

James Barry Motors Announces Partnership with Padel LK, Ireland’s Largest Indoor Padel Tennis Centre

James Barry Motors and Padel LK in Limerick have announced a new strategic partnership. This collaboration, established through a court sponsorship agreement, marks a significant investment in the rapidly growing sport of padel and underscores James Barry Motors’ commitment to supporting local sports and community engagement.

Padel LK, which opened its doors earlier this year, has become a popular venue in Limerick, introducing thousands of new players to the sport. Featuring eight state-of-the-art indoor courts, the centre has made padel accessible to players of all levels, from complete beginners to seasoned players. As part of this partnership, James Barry Motors will have an exclusive sponsored court at Padel LK, showcasing its brand within the centre. 

“We are thrilled to partner with Padel LK, a facility that has already made a huge impact on the sporting landscape in Limerick,” said James Barry of James Barry Motors. 

James Barry Motors is a proud dealer of SEAT and CUPRA vehicles, with CUPRA being a brand that has strong ties to the sport of padel. CUPRA is the Official Car Partner of the Padel Federation of Ireland and sponsor of the Irish national teams. CUPRA is also the official sponsor of the CUPRA FIP Tour, an international circuit dedicated to promoting and expanding the reach of padel worldwide. This natural synergy between James Barry Motors and Padel LK makes this partnership even more exciting, reinforcing the shared passion for performance, innovation, and sporting excellence.

“We are delighted to welcome James Barry Motors as a key partner of Padel LK,” said Peter Brazil, Founder of Padel LK. “Their support means a great deal to us as we continue to grow and introduce more people to the sport. I'm looking forward to a successful partnership with their team.”